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Retail Media Expert & Digital Leader with 8+ Years Driving E-commerce Success.

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Emilio De Cesare

About Me

How a Retail Media Expert Drives Online Success

I lead the architecture of data-driven retail media programs for marketplaces and e-commerce, with emphasis on Amazon Ads (Sposnored Ads, DSP, AMC), Amazon SEO, & Amazon Retail. I align cross-functional teams and conduct process reviews to unlock durable growth and raise online performance at scale across EMEA, US and LATAM.

Beyond digital marketing, I shape end-to-end commerce roadmaps and innovative marketplace programs. As a Retail Media Leader I set standards, coach teams, and turn insights into repeatable plays—through process governance and continuous improvement—that compound and drive sustained e-commerce impact.

Emilio De Cesare

 

My Retail Media Expertise

I design the strategy, governance, and operating rhythms that turn retail media into a growth engine across marketplaces.

Amazon Growth Strategy

Shape audience, creative, and mix on Amazon.

Multi-Channel Strategy

Integrate marketplaces, D2C, and retail partners.

Team Leadership & Capability

Lead teams, set standards, and coach talent.

Measurement & Governance

Define KPIs, guardrails, and repeatable playbooks.

By the Numbers

Key Metrics Showcasing Retail Media Expertise

Years of Experience
+
Years working at Amazon
Team of AM Managed
Ads Budget Managed
+ € M

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Flat digital graphic with a deep purple background (#320D72) and bold white and green (#7BB52B) text reading “Retail Media Programmatic: The Complete Guide.” On the corner, a green circular badge with the word “Guide” highlights the content type. On the right, an icon represents programmatic advertising, styled consistently with previous blog visuals.

Retail Media Programmatic: The Complete Guide to the Future of Advertising

Retail Media has quickly evolved from a niche marketing channel into one of the fastest-growing segments in digital advertising. According ...
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Flat digital graphic with a bold purple background (#320D72) and green accent text (#7BB52B). The main title reads “ACOS Rising in Amazon Ads? 7 Reasons Why.” On the right side, an icon of an upward-trending chart and Amazon shopping bag illustrates increasing ad spend and performance analysis, consistent with previous blog cover designs.

ACOS Rising in Amazon Ads? 7 Reasons Why (and How to Fix Them)

One of the most common challenges in Amazon Ads is watching ACOS rise over time. Campaigns that once delivered strong ...
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Flat digital graphic with bold text “Amazon Ads Budget Running Out Too Fast?” on a clean purple background, designed in the same modern style as previous blog covers.

Amazon Ads Budget Running Out Too Fast? 7 Common Causes and Fixes

Many advertisers face the same frustration: a campaign goes live in the morning, but by lunchtime the Amazon Ads budget ...
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