Retail Media & Commerce Growth

Strategy, marketplaces and operating models for scalable growth.

Emilio De Cesare

IN A FEW WORDS

From Amazon to Retail Media Growth

I’m a Retail Media & Commerce Growth Lead with 8+ years across Amazon and leading media agencies, supporting international brands.

I build retail media strategies, marketplace playbooks, and measurement frameworks that help teams turn fragmented efforts into scalable e-commerce growth.

Today, I work with brands and agencies across three core areas: retail media strategy, marketplace growth, and operating models — from daily execution to long-term governance.

Want the full story? Read my About page.

What I Focus On

I help brands turn retail media and marketplaces into scalable growth systems.

 

Marketplace Growth Strategy

Scalable growth plans for Amazon and marketplaces

Multi-Channel Strategy

Connected strategies across media and marketplaces

Team Leadership & Capability

Teams, processes and capability building

Measurement & Governance

KPIs, reporting and operational RM frameworks

Years Experience
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Brands Supported
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Ads Budget Managed
0 M+

Latest Posts

The Next Competitive Advantage in Retail Media Won’t Come From Consumers

As digital commerce matures, the next stage of Retail Media will be defined less by consumer adoption and more by ...
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Retail Media Measures Performance. Consumers Measure Confidence.

Why Decision Readiness May Be the Missing Layer in Retail Media Measurement Introduction Retail Media has never been more measurable. ...
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Amazon Is No Longer a Retailer. It Is Becoming Commerce Infrastructure.

For years, Amazon was primarily viewed as a retailer. Then it became a marketplace. Today, it may be becoming something ...
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